BIMI (Brand Indicators for Message Identification) is an email standard that allows organisations to display their verified brand logo next to authenticated emails in Gmail, Apple Mail, and Yahoo Mail. It requires DMARC enforcement, a W3C SVG Tiny P/S logo file, and optionally a VMC or CMC certificate.

How do I get my logo to appear in Gmail?

To display your logo in Gmail, you need: (1) DMARC policy set to p=quarantine or p=reject, (2) a W3C SVG Tiny P/S compliant logo file hosted over HTTPS, and (3) a Verified Mark Certificate (VMC) or Common Mark Certificate (CMC). makeBIMI generates the compliant SVG and DMARC audit for free.

What is the difference between a VMC and a CMC?

A VMC requires a registered trademark and unlocks the Gmail blue verified checkmark. A CMC requires 12 months of public logo use but no trademark, and displays the logo in Gmail without the blue checkmark.

Does BIMI work in Outlook?

No. Microsoft Outlook and Exchange Online do not support BIMI as of mid-2026. BIMI is supported by Gmail, Apple Mail, Yahoo Mail, Fastmail, and several other providers.

A self-asserted BIMI record is free and displays your logo in Yahoo Mail and AOL. For Gmail and Apple Mail, a VMC or CMC certificate is required, costing approximately 00-,500 per year. makeBIMI generates the required SVG file and DMARC audit for free.

makeBIMI™ — BIMI SVG Tiny P/S Converter & Validator

Your logo. In Gmail and Apple Mail.

BIMI requires three things. makeBIMI handles two — free. The third is veriBIMI.

Drop your logo here

Drag & drop or click to select a file

.PNG .JPG .SVG .WEBP

Enter a domain and we'll silently extract the highest-resolution logo, then convert it to a BIMI-compliant SVG Tiny P/S file.

We also automatically run a DMARC check and generate your BIMI DNS record.

Advisory: AI-generated logos are best suited for Common Mark Certificates (CMC) or Gravatar use cases. They are not recommended for VMC trademark registration.

Converting...

Show details

makeBIMI — conversion engine

[SYSTEM]Initializing conversion pipeline...

Conversion complete. SVG Tiny P/S

Conversion complete.

W3C SVG Tiny P/S validated.

Aspect Ratio1:1

Dimensions—

BackgroundSolid fill

BitmapsNone

External refsNone

File size—

Email me this DNS record and a setup guide.

DNS & DMARC Analysis

Your DNS record. BIMI Record

Add this TXT record at default._bimi.yourdomain.com — live on Yahoo Mail immediately.

Your asset is mathematically perfect. Now secure the infrastructure. Google requires a strict DMARC audit before displaying this logo in Gmail and Apple Mail.

Initiate Certificate Audit →

Search mail

Acme Corp 9:14 AM

Q3 Invoice — Payment Due

Please review the attached invoice for services rendered in the third quarter...

[email protected] 8:02 AM

Your weekly digest is ready

Here's what happened this week in your industry...

[email protected] Yesterday

Your account has been updated

We've made some changes to your account settings as requested...

Gmail inbox.

How it works.

Input your logo

Upload a PNG, JPG, or SVG — or let us fetch it directly from your domain's metadata. No account required.

Convert to Tiny P/S

Our engine strips invalid XML, enforces 1:1 aspect ratio, applies a solid background, and outputs a strict W3C SVG Tiny P/S file.

Deploy your record

Copy your generated BIMI DNS TXT record and add it to your zone. Your brand logo appears in supporting email clients.

Enterprise & IT

Institutional-Grade Security.

Stop domain spoofing and enforce visual trust. Deploy cryptographically signed brand assets across your entire corporate email infrastructure.

SMEs & Creators

Stand Out in the Inbox.

Increase open rates and look as official as a Fortune 500 brand. Establish instant recognition with a Common Mark Certificate — no trademark required.

Verified Brands

The Ultimate Status Symbol.

For high-volume senders, elevate your identity with a Verified Mark Certificate to unlock the official Blue Checkmark inside Gmail and Apple Mail.

Start Converting →

The DNS record default._bimi.yourdomain.com IN TXT "v=BIMI1; l=https://yourdomain.com/logo.svg;"

The SVG standard W3C SVG Tiny P/S. No bitmaps. No scripts. 1:1 viewBox. Solid background.

Supported clients Gmail, Apple Mail, Yahoo Mail, Fastmail, Cloudmark.

Free BIMI SVG Converter and DMARC Audit Tool